Food Chain Integration and Fluid Milk Marketing

Vertical integration: farming systems in food chain

This workshop will discuss research based experiences of the changed conditions that farming systems face within the whole food chain. Therefore it will focus on the environmental, social and economic impacts of different food chains and the challenges and opportunities offered by diverse quality schemes and standard setting organisation at the world level as well as the certification tools imp...

Food Miles: Background and Marketing

ATTRA—National Sustainable Agriculture Information Service is managed by the National Center for Appropriate Technology (NCAT) and is funded under a grant from the United States Department of Agriculture’s Rural Business-Cooperative Service. Visit the NCAT Web site (www.ncat.org/agri. html) for more information on our sustainable agriculture projects. Funding for the development of this publica...

Food Marketing Policy Center

Food Marketing Policy Center

Food Marketing Policy Center

The ready-to-eat cereal industry is characterized by high concentration, high price-cost margins, large advertising to sales ratios, and numerous introductions of new products. Previous researchers have concluded that the ready-to-eat cereal industry is a classic example of an industry with nearly collusive pricing behavior and intense non-price competition. This paper empirically examines this...